OUR STORY

History

The business was first established in 1978 as a commission agency operation representing pioneering “Southern Vales” wineries.

 

Since October 2000 the business has traded as Empire Liquor and proudly operates as a privately owned South Australian wholesale beverage distributor and importer under Owner and Managing Director Brenton Quirini. As a small family owned business, we value long term relationships with our customers, brand owners and employees. We are very proud to have represented wineries like d’Arenberg since 1978 and Paulett Wines since 1987. We have a long history in wine, but since 1995 began to develop our imported and boutique beer range to add additional interest and value to our product offer. Our enthusiastic team of passionate employees provides us with many years of experience in our field.

 

The Owner

Brenton Quirini has worked all his life in hospitality, wholesale distribution, importing, sales and brand management since 1973. Joining the business in 1993, Brenton has served in many industry associations including Wholesale Liquor Merchants of S.A. Inc (three terms as President and Executive Committee member since 1995), Past President of the Wine Press Club of S.A., Past Vice President of Wine Communicators of Australia (S.A. Division), current Executive Board Director and Life Member of Wine Communicators of Australia (National). Contributing writer of beer and wine articles and guest judge of various wine and beer publications and amateur wine and brewing organisations.

 

Accolades

In an industry known for its competitive nature, we have been acknowledged as a leader in our market by twice winning the Restaurant & Catering S.A. Award in 2008 and 2013 for Best Product Supplier to the industry.

 

Brands - Wine

Our portfolio consists of both 'Highly Acclaimed' and future 'Super Star' wine brands. Our wines consistently achieve high praise from wine writers and critics alike, as well as award recognition in wine shows and expositions around the world. Our wine brands are predominantly family owned and are the essence of tradition and innovation. Many are estate grown and hand crafted and include wines from the following premium growing regions; AUSTRALIA - McLaren Vale, Barossa Valley, Clare Valley, Adelaide Hills, Langhorne Creek, Fleurieu Peninsula, Coonawarra, Margaret River and Trentham Cliffs. NEW ZEALAND – Otago, Bannockburn, Awatere, Wairau River and Marlborough regions. INTERNATIONAL – Argentina, Italy, France and Spain.

 

Brands - Beer

Our beer portfolio consists of the best range of authentic premium and artisan imported and domestic craft beers in South Australia. We decided on one specific criteria - they must be totally sourced from the country of origin. Products made under license are not considered for our range. This has proved most successful decision as our reputation for specialty beers is now well regarded by our loyal beer customers. Since 2002 we have imported the ‘Brew of Bavarian Kings’ – Hofbrau from the home of the Oktoberfest - Munich, Germany. In March 2013 we were appointed official Australian importer by Fuller's Brewery of London. We now import and manage one the the U.K.'s most awarded breweries - bringing their famous London Pride Ale, ESB, London Porter and other fine ales in both bottles & kegs. We also collaborate with a number of Australian based importers to offer one of the most enviable ranges of beer specialties for SA and NT.

 

Our Team

Supported by a dedicated and passionate sales, administration and warehousing teams, Empire Liquor services all types of licensed customers including restaurants, cafes, bistros, clubs, hotels, motels and liquor stores in South Australia and strives to exceed expectations with quality products and first-class service.

 

Our Vision

“To be sought out as the wholesale beverage distributor of choice by leading wine and beer brands.” The Empire Liquor sales team includes four sales professionals who possess extensive beverage and business knowledge through many years of industry experience. They are able to assist in staff training and education sessions. With our own in house desktop publishing services, we are able to offer assistance in developing and printing wine lists, wine of the month and special beer promotions.

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Copyright © 2019 Empire Liquor Pty Limited. Terms and Conditions. All rights reserved. ABN: 23 050 206 892 License Number: 50302012 Liquor Licensing Act 2017. It is an offense to sell or supply liquor to a person under the age of 18 years, or to obtain liquor on behalf of a person under the age of 18 years.